jump to navigation

Digital media and alternative distribution models August 30, 2006

Posted by James G. Milles in Digital distribution, Documentary.

From the blog if:book (Institute for the Future of the Book): documentary licensed through creative commons to play in second life:

Route 66: An American Bad Dream is an independent documentary film starring three Germans road tripping across the legendary US highway. What makes this film notable is that they released the film under the Creative commons license. Also, it had its premiere in the virtual world of Second Life on Aug 10th. The success of that showing prompted them to host an additional viewing this Thursday August 31 at 4PM SL in Kula 4, which will be presented by its creator Gonzo Oxberger. In the Open Source spirit of this project, they are making the video and audio project files available to anyone with a serious interest in remixing the film.

The entire film can be downloaded from the VEB Film Leipzig website.

One of the aspects of digital media that can work to empower new voices is the development of alternative means of distribution. YouTube does more than allow anyone in the world to upload pirated TV shows and funny videos of their cats taken on a cell phone. New York City-based advocacy organization The Opportunity Agenda has created a YouTube Channel, complete with RSS feed, including:

Video clips that show the state of opportunity – or lack of opportunity – in America. We feature man on the street interviews, produced video spots, mini documentaries, and other videos that we encourage people to share with their friends, and hope that social justice advocates will use in their work.

Taking advantage of existing virtual social spaces like Second Life and YouTube makes it possible to deliver audio and video content to new audiences where they are, rather than expecting the audience to come to you.



1. Kevin - August 30, 2006

The ease of producing and publishing online video (such as on YouTube) also helps the grassroot cut through the mainstream by delivering their messages clearly and quickly.

There’s a recent case of a whistleblower who used YouTube to get the word out. An engineer who worked at Lockheed Martin on a multi-billion dollar contract job with the US Coast Guard, is using YouTube to describe security flaws, after his complaints to his managers, congressmen, and government investigators were ignored.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: